Read online enabling-consumer-and-entrepreneurial-literacy-in-subsistence-marketplaces , this book written by Madhubalan Viswanathan and published by Springer Science & Business Media in PDF, Docs format also available in epub,mobi format
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In a groundbreaking text that will inspire literacy educators, the authors here describe research on low-literate, poor buyers and sellers in subsistence marketplaces. They examine the consequent development of an innovative marketplace literacy educational program that enables consumer and entrepreneurial literacy. Then, they look at the implications of the research and the educational program for business, education, and a variety of disciplines and functions.
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